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Stone Brad
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The Everything Store: Jeff Bezos and the Age of Amazon
Автор: Stone Brad Жанр: Hachette Book Group Издательство: Hachette Book Group Год: 2013 Страниц: 372 Дата загрузки: 16 февраля 20152014-06-15
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Amazon made its mark sending new books quickly in nice, smile-embossed boxes. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the world's store, where everything is available to everyone, usually in 24 hours. To do so, he developed a corporate culture of relentless ambition and drive and revolutionized retail the way Ford revolutionized manufacturing. Brad Stone has been given unprecedented access to Amazon employees, both current and former, to give readers the first fly-on-the-wall narrative account of the world's largest online retailer. In a club of tech business innovators that includes Steve Jobs, Bill Gates, and Mark Zuckerberg, Bezos stands out for his hyper-competitive business strategies, which are leading Amazon to current ventures from hardware like e-readers and tablet PCs, web hosting for some of the world's most valuable companies, book publishing, and even a top secret space program. The Everything Store will be the revealing, definitive biography of the company and its genius creator.
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The Everything Store: Jeff Bezos and the Age of Amazon
Автор: Stone Brad Жанр: Transworld Publishers Издательство: Transworld Publishers Год: 2014 Страниц: 463 Дата загрузки: 26 декабря 20162017-02-16
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This is the winner of the 2013 Financial Times and Goldman Sachs Business Book of the Year Award. Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become 'the everything store', offering limitless selection and seductive convenience at disruptively low prices. To achieve that end, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now... Jeff Bezos stands out for his relentless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way that Henry Ford revolutionized manufacturing. Amazon placed one of the first and largest bets on the Internet. Nothing would ever be the same again.
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